The Washington Post – Capital Business
Nonprofits Get Creative by Vanessa Small
In a YouTube video clip, a middle-aged man with brown hair demonstrates how he can recline on his sofa watching a baseball game and at the same time participate in an upcoming charity walk to raise funds for N Street Village, a women’s homeless shelter.
He’s virtual walking, he explains.
It’s a mechanism that mortgage giant Fannie Mae created last year for its annualHelp the Homeless walk that allows supporters to contribute funds as a “walker” online, without really breaking a sweat. Last year’s walk raised $6.5 million for 118 nonprofits in the region — $300,000 of which went to N Street Village…
Learn more on how Washington DC area charities are finding new ways to raise money and read the full article here.